yo baby yo

[darkoshi]

At the ObGyn office today, I glanced across at a display of brochures. Mostly pregnancy-related stuff, female incontinence, IUDs, how to deal with twins, prenatal something or other... then an odd one caught my attention.

The brochure's cover read "This is my baby / right now", and had a photo of a woman pushing a swing... but with a strange thing in the swing. It looked sort of like a fancy camera. Definitely not a baby. Eh? Why is there a camera in the swing? Is she taking videos with a swinging camera? Where's the baby? I didn't get it. The brochure said "Skyla" on it, and I made a mental note to look it up later.

So I did, and Skyla is a type of IUD. The top of the brochure says, "Up to 3 years of continuous birth control", but I didn't see that part before. The image might have made more sense had I read that part.

Comments

[fayanora]

That IS a weird image. And having more context doesn't make it make any more sense to me than without.

[darkoshi]

It's supposed to imply that the camera is her "baby" right now - that she doesn't want or have time for a real baby as she is focused on her camera work. It also seems to imply that she probably will want a real baby at some other time, which seems a bit offensive to me, but hey it is marketed as a temporary birth control so that seems reasonable.

The Skyla main page that I linked shows 2 similar ads, one with a cello coming down a playground slide, and one with a lady cradling college books in a baby-holder-thingy.

[fayanora]

Ah, that makes a little more sense.