gun safety PSA

Saturday, July 20th, 2019 02:36 am[personal profile] darkoshi
darkoshi: (Default)
I'm watching season 2 of Pose. I missed taping the first few episodes, so have been watching them "on demand" via Qiao's cable TV.

At the end of both episodes, they've played a strangely ominous ad. A boy and his dad playing. The kid says "Dad, do we have a gun?" (it sounded to me like "Can we have a gun?"). The dad looks surprised/scared/guilty and says "What?". And that's it. Cut back to the end credits of the TV show.

So today I did a search, and found the full ad, or rather PSA - it's 2 minutes 18 seconds, rather than only the 14 seconds that were shown on TV:
https://www.adweek.com/creativity/dad-do-we-have-a-gun-psa-shows-the-hardest-questions-often-come-too-late/

It's quite a good PSA, although it's already a year old and therefore surprising that I haven't seen it before.
Here it is on Youtube in case the above link doesn't work:
https://www.youtube.com/watch?v=63Ip-SrUoIQ

Based on the comments, apparently a lot of people have only been shown the first 14 seconds of it. But I don't recommend reading the comments.

I wonder if they've only been showing the first few seconds of the ad on TV on purpose, as it would cost too much to show the whole thing. Were they relying on people being intrigued enough to look up the rest of the ad?

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